Review: Pinkmart - AJAX theme for WooCommerce

Every eCommerce site survives in a competitive market because of its uniqueness. People are visiting e-commerce sites hoping to buy the desired product at the fastest time. It is best to use Ajax to find a specific product in the huge online market, and the theme we will review today is an Ajax-based WordPress theme Pinkmart.

With its multiple layouts and different design capabilities, you can create any type of eCommerce site, including fashion, electronics, beauty, furniture, toys, etc. It uses all the great plugins, some of them are free, and some of them are premium. Pinkmart is SEO friendly, mobile compatible, WPML supported WooCommerce theme, and some of its features are given below.

Feature List

Mobile Compatibility

Mobile compatible means that you can visit the website from any mobile. The term used to promote mobile compatible sites is - Responsive Design. Making a website mobile friendly is a big part of web designing. We will check Pink Mart's mobile-friendliness today.

We tested the Pinkmart WordPress theme on various devices, and its fluid animation amazed us. All the pages transition works really well, and there was no page indentation issue. The website is very focused on products, so they have separate menu options for a blog page, about us type pages. We have checked both menu styles, and we didn't notice any inconsistencies.

We have also tested the Pinkmark theme's mobile compatibility via Google mobile-friendly test, and this theme has been proven to be suitable for running on all mobile devices.

Design Review

The design of any website is a big part of an online marketing presence. To build a better website for your business, you must get a better-looking website. Pinkmart Wooommerce WordPress website theme has 27 homepages layout variations. It has extensive cart function so you can add products to your cart, add quantity, remove then and calculate free shipping threshold direct from desktop and smartphone.

You can add product deals with a live countdown system. It has a versatile shop page layout with a 2 to 5 column layout so that you can display your products on grid/list View, with/without Border, with/without gutter, dark/light scheme styles. With more than 8 product detail page layouts and six advanced product card styles, reveal all aspects of your items with no hidden spot left. Pinkmart amazingly made to improve your content through blog pages. Creating your unique accent and displaying your products made easy using ingenious Pinkmart blogging features.

The Pinkmart has ten awesome header layouts, 15 widget area combinations, and three footer layouts to fit every good looking website you desired and deserved. The theme is Fully Ajaxified. So, you have the power to swiftly paginate, load more items, search, add to cart, filter products, and everything in shop needless to reloading pages. The theme has tons of features like multivendor stores, 360° product view, many, and impressive WP Bakery page builder elements to tend the beauty of your eCommerce shop.

Speed Test Review

Website performance is amazingly important because customers generally think load times are slower than they actually are. In this age of technology, all customers want fast and reliable service from every website. If you have to wait for a visit to the website, then the reach of your competitors' website will increase.

We checked the loading speed of the Pinkmart theme demo website on the Pingdom site. The total score of the site is commendable even after taking an unnaturally long time. Usually, we calculate 3 seconds of loading time as ideal, where it takes more than 23.26 seconds to load the whole site. The landing page of the site weighs 5.2 MB. Despite having so much loading time, the overall score is 86(B).

Why is the loading time so long? There are two reasons - firstly, the images are un-optimized, and secondly, the amount of scripts and style sheets on the site is high, which increases the complexity and takes more time to load the site. So, compressing image size and merging scripts together can reduce the number. Another reason behind this too much loading time is bad hosting. You can use W3 Total Cache to solve technical issues. This is a premium plugin, but the free version of the plugins is available with the theme bundle. You can also choose Kinsta for best, fast, and reliable hosting.

SEO Review

Optimizing your website for search engines can reduce your marketing cost. It can give your higher conversion rate, and that means more profit. This can give you so much organic traffic, so you don't have to rely on paid marketing for your online success. Ultimately, your website will get a significant push to stand with the top result.

We have checked the SEO capacity of the Pinkmart WordPress theme, and it obtained a good score from SEO Site Checkup. It got 66 out of 100 with 32 passed, 14 failed, and two errors. The demo website has some missing components such as - Meta description, keywords, heading tags, Sitemap file, Google Analytics script, and social media integration. Also, The theme doesn't have image alt tags for all photos, SEO friendly URLs, and it's using inline CSS in some places. These things can do severe damage to your SEO ability. Luckily, The Yoast SEO plugin's free version comes with the theme pack that can resolve these issues, and you can go for the premium version to get better SEO support.

Customer Support Review

Having better customer support will increase your customer engagement. KiteStudio is providing support to the Pinkmart support section. They are doing an incredible job because potential customers are also getting the same value as the purchaser. Authors are replying to all their askings with a straightforward but cordial answer.

We have looked upon the comment section, and a few from them are displayed above just to show how gracious the authors are.

The review section has flooded with positive words, and peoples who have brought have shared some inspiring and appreciating words about the theme. Pinkmart has an average five-star rating from 53 reviews because peoples are really happy about the design, support, and customizability.

Supported Plugins

Plugins are like manufacturing bricks of your WordPress site. They bring powerful functions to your website. Pinkmart WordPress theme has the best and most desired plugins. Both Elementor and WP bakery page builder comes with the theme, but you’ll a premium license of the WP Bakery page builder.

Pinkmark bundle also has premium designing plugins - Slider Revolution, Size Guide. Dokan, WCFM, and WC vendor plugin will give you multi-vendor support. Also, other free functional plugins like YITH, Metabox, W3 total cache, Yoast SEO, Mail poet, Mail chimp, Custom product tab, and Contact form 7. Pinkmart has WPML and Loco translator support.

Summarize

Finally, the Pinkmart theme has great potential in terms of design and price. Unfortunately, the theme is fishing by its technical complications like speed loading. But if you are not afraid of the challenges, and especially if you follow the advice we have given you throughout the tutorial to fill these gaps, then get it!