A well-designed website is essential for every modern small business, serving both as an online brochure and a hub for digital commerce. However, not all small business owners have the time, money, or technical skills required to build a professional website from scratch. This is where a user-friendly website builder steps in to make creating a stunning site for your growing company simple and affordable.
In this article, we explore the top 7 best website builders specifically tailored for small business owners in 2024. We cover both free and paid solutions fit for solopreneurs to small teams that still need to mind their budgets.
Comparing factors like included templates, e-commerce functionality, and extra features, we help you determine the perfect small business website builder to launch your company’s online presence. Read on to discover the right platform for showcasing your products and services online without headaches or costly web developer fees down the road.
What Is A Website Builder?
A website builder is your digital toolbox for crafting a stunning online presence without the need for complex coding. It's like having a virtual construction kit that empowers anyone, regardless of technical expertise, to design and launch a website. These intuitive platforms offer a range of customizable templates, drag-and-drop features, and user-friendly interfaces.
Perfect for small businesses, entrepreneurs, or anyone with a creative vision, website builders streamline the process, enabling you to showcase your ideas or products effortlessly. Boost your online identity, enhance user experience, and climb the search engine ranks by harnessing the power of a reliable website builder.
The 7 Best Website Builders
After thorough research and analysis, we've put together a compilation of top-notch website builders tailored for small businesses. In this discussion, we'll delve into their advantages and disadvantages, providing you with valuable insights to guide your decision-making process. Eager to explore and compare their features? Let's jump right in.
WordPress
WordPress empowers 40% of the internet, providing flexibility for diverse websites, from small businesses to personal blogs. Its extensive plugin and theme library, exemplified by options like Divi, caters to various needs. Divi, a self-hosted solution, demands server hosting, and for this, we recommend SiteGround.
This platform is an ideal choice for small business websites due to its design control, flexibility, cost-effectiveness, and built-in split testing feature. Boasting over 200 layout packs for businesses such as gyms, corporate entities, or personal sites, Divi's visual drag-and-drop builder facilitates the creation of appealing websites without coding expertise, ensuring alignment with your brand's identity.
The WordPress Block Builder, integrated into the Block Editor, facilitates the creation of custom blocks, variations, styles, and patterns without resorting to custom code. This feature opens up possibilities for users ranging from bloggers and writers to photographers and businesses.
Key Features
- Powerful Flexibility
- Self-hosted Solution
- Visual Drag-and-Drop Builder
- Built-in Split Testing
- Extensive Plugin and Theme Library
- WordPress Block Builder
Wix
Wix is a user-friendly cloud-based website builder that enables small businesses to effortlessly create and manage websites without requiring technical or coding expertise. The platform boasts an intuitive drag-and-drop interface, facilitating rapid website development and customization. Small business owners benefit from a variety of templates tailored to different industries, ranging from bakeries to legal practices, streamlining the overall design process.
Wix goes beyond basic website building by offering essential features such as robust e-commerce capabilities, mobile responsiveness, SEO tools, and dedicated customer support. These features simplify tasks like online store setup, product management, and payment processing, enhancing customer attraction and search engine visibility.
Moreover, Wix ADI, an AI-powered website builder, empowers users to personalize website designs, leverage AI tools for business management, and streamline the design process without the need for extensive coding knowledge.
Key Features
- User-friendly Interface
- Diverse Templates
- Robust E-commerce
- Mobile Responsiveness
- SEO Tools
- Wix ADI (AI-powered)
Hostinger
Hostinger Website Builder is an excellent choice for small businesses, providing advanced AI tools, and budget-friendly pricing. With a user-friendly interface boasting 130+ customizable templates, reliable support, and built-in security features, it's an all-in-one solution for various needs, from landing pages to e-commerce shops. Enjoy the advantage of selling products and services without commission fees.
Additional business tools such as AI features, analytics, and live chat integration enhance its appeal for cost-conscious businesses. While not as feature-rich as some competitors, Hostinger Website Builder remains a valuable budget-friendly option, ensuring fast loading speeds and essential functionalities tailored to specific requirements.
Key Features
- Flexible drag-and-drop editor
- Free AI Tools
- Intuitive eCommerce features
- Basic SEO tools
- 130+ customizable templates
- Built-in security features
Squarespace
Squarespace, a popular website builder, is favored by artists and small businesses. Its simple drag-and-drop interface allows easy placement of design elements. For small businesses, it offers integrated e-commerce tools like inventory management and payment processing. Robust blogging features, email marketing, social media sharing, and analytics enhance content marketing.
Although slightly costly, Squarespace is user-friendly with some learning curve. Users praise its templates, crafted by an award-winning Design Team, providing a professional starting point.
Key Features
- Drag-and-Drop Design
- Integrated E-commerce
- Robust Blogging
- Marketing Tools
- Award-Winning Templates
- User-Friendly
Webflow
Webflow stands out as an impressive no-code website builder, renowned for its exceptional customizability and robust Content Management System (CMS). Small business owners can effortlessly create web pages without any coding knowledge, giving them full control over design elements. The user-friendly CMS simplifies content management, and it extends beyond website creation to include online store functionality.
With Webflow, users can process payments, tailor the shopping experience, and take advantage of robust SEO tools. The platform's scalable hosting ensures reliable performance, making it an ideal choice for growing small businesses seeking a flexible website builder.
Key Features
- Customizable Design
- Powerful CMS
- E-commerce Functionality
- SEO Tools
- Reliable Hosting
- Responsive Templates
GoDaddy
GoDaddy's Website Builder emerges as an excellent option for small businesses. Streamlining the website design process, it provides over 20 templates specifically crafted for small enterprises. This not only saves valuable time but also allows you to focus on the essential aspects of your business. The platform facilitates quick and efficient selling through various small business features, such as product management, online store templates, payment options, inventory tracking, shipping, tax calculations, discounts, promotions, and mobile optimization.
Beyond mere product sales, GoDaddy's Website Builder enables effortless marketing to potential customers through built-in, impactful email campaigns. Utilizing GoDaddy Studio, a user-friendly graphics creator akin to Canva, you can easily design graphics for both your website and social media. Moreover, GoDaddy InSight promotes data-driven decision-making, simplifying website creation for beginners with advanced marketing and design features tailored specifically for small businesses.
Key Features
- Versatile Templates
- Seamless Selling
- Email Campaigns
- GoDaddy Studio
- Data-Driven Decisions
- Tailored Design
Framer
Framer's AI-driven website builder serves as a budget-friendly option for small businesses seeking a straightforward web design process, eliminating the need for coding expertise or significant time and financial investments. Catering to the specific needs of small businesses, Framer offers paid templates and design tools that facilitate the creation of polished websites. It has found utility among various enterprises, including coffee shops, e-commerce businesses, marketing agencies, and software companies, enabling them to effectively showcase their offerings.
Additionally, Framer supports SEO tools to enhance visibility and attract more visitors, while also providing collaborative features like real-time collaboration and version history. However, it may lag in delivering advanced eCommerce solutions compared to platforms like WordPress.
Key Features
- AI-assisted website creation
- Abundant design options
- Seamless integration with Figma
- Interactive prototyping
- Collaborative features
- Built-in localization features
Wrapping Up
The right DIY website builder enables any small business owner to create an impactful online presence on a budget. We covered the top solutions on the market in 2024 that combines ease of use with essential e-commerce and marketing tools for taking your company website live with speed and professionalism.
Although WordPress, Wix, and Squarespace tend to lead the pack in features, the best platform comes down to your specific small business goals, tech skills, and budget. Now discover first-hand how many website builder options cater to your expanding company’s needs as you look to impress customers online in the year ahead.
