Importing customer reviews from Amazon to WooCommerce can be a great way to expand your e-commerce business. However, without the proper tools, there’s no easy way to aggregate these Amazon reviews.
Fortunately, this guide will show you two methods for automating Amazon review imports. Whether you want to synchronize reviews using a free WordPress plugin or prefer extracting Amazon review data with a premium API integration tool, we’ve got you covered.
You’ll learn how to quickly import product feedback and Amazon review content into your WooCommerce store. With these automated review imports, you can save time collecting new reviews while also gaining more control over review presentations. Read on to learn how simple Amazon review scraping can be!
Why Import Amazon Reviews to WooCommerce
Importing Amazon reviews to your WooCommerce store can benefit your business in several key ways:
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Leverage Existing Social Proof
If your business already sells products on Amazon, you likely have accumulated customer reviews. By importing these reviews to WooCommerce, you transfer that social proof and credibility to your independent store. This allows you to leverage all the hard work you've already put in.
Enhance Trust and Credibility
Positive customer reviews are crucial for establishing trust with new visitors to your online store. By showcasing real feedback from Amazon, you demonstrate that real customers have had positive experiences with your products. This provides vital social proof.
Save Time and Resources
Getting shoppers to leave reviews on a new e-commerce store from scratch can be challenging. Importing reviews eliminates the need to have customers leave feedback again. This saves you time and gets reviews up faster.
Increase Sales and Conversions
Displaying customer reviews—especially positive ones with detailed feedback—can increase e-commerce conversion rates by 18% or more. Importing Amazon reviews gives shoppers the confidence to buy.
Importing Amazon Reviews To e-Commerce Website
Now that you are cognizant of several rationales for incorporating Amazon reviews into WooCommerce, we shall elucidate two facile methods to accomplish this procedure!
Method 1: Using the IRivYou plugin
IRivYou – Import reviews from AliExpress and Amazon to WooCommerce is a free WordPress plugin that allows you to easily import Amazon reviews into WooCommerce.
To use it, install and activate the IRivYou plugin on your WordPress site
Go to IRivYou Amazon and AliExpress reviews in the admin menu
On the Configuration tab, customize what data gets imported from Amazon, like whether to display reviews below product descriptions or under a separate tab
Under Amazon reviews configuration, make adjustments like only importing 5-star reviews or verified purchases
Hit Save Configuration, then go to WooCommerce > Products
For the product you want to add reviews to, hover over it and select Edit
Click the Import Reviews to Product button
Go to your Amazon store, get the URL for the matching product, paste it into the plugin
Click Import Amazon reviews to pull in all reviews for that product
Select Insert to Product for each review you want to import or use Insert All Reviews To Product to transfer every review in one click (bulk import is a premium feature)
View and manage imported reviews under the Reviews section for that product
The imported reviews will display star ratings, images, titles, and other details on the front end of your WooCommerce product page. This allows you to easily leverage your existing Amazon reviews!
Method 2: Using the WooCommerce Photo Reviews plugin
The WooCommerce Photo Reviews plugin is a premium option that allows you to import Amazon reviews to WooCommerce. This plugin does more than just import reviews - it also lets you encourage customers to leave reviews by offering discounts.
If you want a robust conversion tool, the WooCommerce Photo Reviews plugin lets you easily import your Amazon product reviews using its companion Chrome extension called Import AliExpress/Amazon reviews to Woo.
To use it:
- Install the WooCommerce Photo Reviews plugin
- Install the Import AliExpress/Amazon reviews to Woo Chrome extension
- When on a product page on Amazon or AliExpress, you'll see buttons to import reviews to WooCommerce
- You even get the option to import entire pages of Amazon product reviews in one click
So if you want advanced features beyond just review imports, the WooCommerce Photo Reviews plugin is a great premium choice for transferring Amazon feedback into your WooCommerce store.
Final Thoughts
Importing your existing Amazon reviews into WooCommerce can provide tremendous value as you expand your e-commerce business across multiple sales channels.
The two methods covered in this article offer easy ways to leverage the social proof and trust that you have already established with your Amazon customers.
The free IRivYou plugin allows you to quickly pull in Amazon feedback through an intuitive import process using product URLs. This enables you to import customer ratings and reviews with little effort.
For more advanced functionality like bulk imports or incentives for customers to leave reviews, a premium tool like WooCommerce Photo Reviews is an excellent choice.
In the end, transferring your hard-earned Amazon reviews to your independent WooCommerce store saves you time and resources while building credibility and trust with your site visitors. This can lead to higher conversion rates and more online sales.
